How to Choose the Best Event Management Company in Bangalore for Your Corporate Event?
Event Management is evolving as one of the most powerful tools of modern-day marketing and therefore it has become all the more important to choose the Best Event Management company or the Best Corporate Event Management companies in Bangalore for your Event of you looking for one in Bangalore, India. This blog takes you through a few simple and clear steps that you should take before finalizing an Event Management Company. The first and foremost thing you should understand is that there are broadly two kinds of Event Management companies going by the kind of Events that they are comfortable doing. They are…
- Social & Celebration Events: These are your Wedding Events, Engagement Parties, Birthday Events, New Year Parties so on and so forth.
- Corporate Event Management or Business Events: These are Dealer Meets, Product Launches, Tech Conferences, Sales Kick-offs, Team building Events, Exhibition etc. This blog is to help you with Tips to choose the best corporate Event Management Company for your event.
The Kinds of Corporate Events
What kinds of Events are managed by Corporates/brands in a day-to-day business? There are two kinds of events that Corporates generally hold which are very different from each other.
- Events that are conducted by their Marketing Teams to promote their brand or introduce their products and services. They also conduct events for Lead generation, to penetrate new markets, for customer acquisition or to motivate their dealers, channel partners, and their sales teams.
- Events that are organized by the HR Team to motivate their team and retain them longer. These are for unwinding, celebration, or team-building events comprising mostly Annual days, Sports Days, Theme events, Family days, etc.
Event Management companies may have specific core expertise areas. An agency with a good Event Set, Décor, or Entertainment expertise would be found weaker when it comes to understanding the business events’ requirements. Similarly, Event Management companies with a profound understanding of business & marketing may not give all the importance to the Event SET & DECOR. Similarly, Exhibition Management Companies or Trade Show management companies would have very different expertise compared to regular Event management companies.
For example, when you are organizing a large Conference, Convention, or Exhibition/Expo/Tradeshow you may need a specialist Event Registration Management / Conference Registration Management / Exhibition Registration Management company to handle the Registration part itself.
7 Tips to Choose The Best Event Management Company for Your Event
- If you are looking for a Wedding Event, please do look for Wedding Planners with 5 plus years of experience. Please do not go with the corporate event managers.
- For your Marketing events such as Product launches, Dealer/Channel meets, User conferences, Promotions, and activations you must go with established Corporate Event Management companies with at least 15 years of similar events experience.
- Go through the credentials, case studies, clientele, and testimonials. You would get an idea if they have similar events and experiences.
- Go with Pvt. Limited Event Management Companies if you can not run a background check on the company. These are listed under the Ministry of Corporate Affairs and safer bet.
- If you are looking for Exhibition Management or Large convention management, please look for an Event Management company with Tradeshow management and Exhibition Management experience to their credit. Exhibition Management is an entirely different ball game from other events.
- Event Registration Management companies, Conference Registration Management companies, or Exhibition Registration Management companies are only 4 or 5 in India. If you are only expecting a professional Event registration management company for a large conference or exhibition, you must look for the top Exhibition Registration Management company and not just any event management company. These Registration Management agencies would have specific Registration Management Software and technology solutions besides quality-trained staff.
- Rating, Reviews, and Verified Testimonials would help you. To choose the Top rated Corporate Event Management Companies in Bangalore or for pan India, you should certainly review the ratings and reviews from the customers that the company has achieved over the years. But is that the right way of doing due diligence? No.
A professional global organization called ThreeBestRated can give you an authentic top-rated service provider for you. Their employees carefully select the top 3 businesses. They check the business’s reputation, history, complaints, ratings, satisfaction, trust, cost, general excellence, etc., using a 50-Point Check. They display only businesses that are verified by their staff.
A Case Study of Host India Events & Marketing Pvt. Limited, top rated on Threebestrated.in
Here is a case study of an Event Management company by the name HostIndia Events & Marketing Pvt. limited., (www.hostindiaevents.com). This company has over 20 years of experience in Corporate Event Management, Exhibition Management & Tech Conferences Management, Trade Show Registration Management, etc. However, Host India Events may not be a suitable partner for a Wedding Event or a Concert Management as suggested in this article. This is because Host India Events’ core interest & expertise lies in Business events or Corporate Events Management
If you are looking for Targeted audience acquisition for your Event, Conference, or Product launch, then such jobs are done by specific Event Management companies with audience acquisition capabilities. These companies would have huge contact lists / Databases of target audiences of various niche verticals and profiles. These Events Companies should have the expertise to design and develop e Mailers, Websites, manage Social Media marketing and In house Telemarketing, etc. HostIndia Events based out of Bangalore provides Audience acquisition, Conference Management, Promotions & activations, Exhibition Management, etc., They are one of the top 4 leading Event Registration Management companies in India as well.
Now it must be clear to you that in a world cluttered with 1000s of Events Management companies, how one should choose the best Event Management company for your event. How an Event Management company with Social Event Set & Decor expertise does not understand the Business Event requirements so on and so forth…